Culpepper UX
← CONTENT DESIGN CASE STUDY — 08

KAYAK Hotels: Sol & Luna

WHAT

Leveraging our expertise and insight on travel tech, KAYAK expanded into the hotel space with our own line of properties owned and managed by the brand. As a part of this new internal team, I was tasked with leading the copy direction, brand conceptualization and maintained all digital and print copy assets for the properties.

CHALLENGE

Develop two unique but complementary brand identities and narratives for the two sister hotels we were opening within the same neighborhood.

The Story

Sol brand identity
SOL
Luna brand identity
LUNA
VIDEO — EMBEDS HERE solluna-branding.mp4 · 1920×1080 · 12s · audio
SOL & LUNA — BRAND FILM
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